A graduate of the German Department asked that we forward this announcement to you. She is working at SLM and has a very positive experience there.
"Become a Marketing Specialist for SLM Solutions NA, Inc., where you will work with leading edge metal 3D printing technology in the exciting and growing additive manufacturing market. SLM Solutions is looking for candidates to work from its North American office in Wixom, Michigan.
SLM Solutions is a leading provider of metal-based additive manufacturing technology, commonly referred to as 3D printers, utilizing selective laser melting and powder bed fusion technology. Headquartered in Lübeck Germany, SLM Solutions has approximately 440 employees worldwide.
Position Description:
The SLM Solutions Marketing Specialist is responsible for implementing marketing plans to increase market awareness, increase market share, generate qualified sales leads, and drive sales growth through e-marketing, trade shows, industry organizations, advertising, and direct marketing.
* Develop annual marketing plan for North American activities.
* Create and measure inbound lead generation campaigns in coordination with regional sales force and distribution network.
* Implement nurturing campaigns to advance leads through sales qualification funnel.
* Manage all trade show appearances, including booking, planning, budgeting, resource coordination, and on-site setup.
* Work closely with SLM Solutions global marketing to target new potential markets in search of qualified accounts.
* Develop press and media schedules and coordinate relevant content.
* Plan and oversee advertising and promotional activities – print and digital.
* Track and analyze techniques competitors are using to promote their products.
* Measure ROI per activity, aiming to provide a lean cost-to-sale, and transparent reporting.
Qualifications and Requirements:
* BS in marketing or related field.
* Must be authorized to work in the United States.
* Solid background in industrial equipment marketing techniques.
* Experience in conducting e-marketing campaigns.
* Experience in working with CRM solutions and marketing automation.
* Proficient with Microsoft Office and Adobe Creative Suite.
Competencies:
* Ability to self-organize and work independently, but also to cooperate with colleagues and work in a team.
* Careful, detailed, and thorough in completing tasks.
* Reliable, responsible, and dependable in fulfilling obligations.
* Job requires being pleasant with others on the job and displaying a good-natured, cooperative attitude; ability to give full attention to what other people are saying, and to actively look for ways to help people.
* Analyze information and use logic to address work-related issues and problems, ability to use logic and reason to identify the strengths and weaknesses of alternative solutions.
* Write clearly and informatively, edit work for spelling and grammar, vary writing style to meet needs, present technical data clearly and effectively.
* Work within an approved budget, develop and implement cost saving measures, contribute to profits and revenue, conserve organizational resources.
* Event-related travel required up to 20%.
Benefits:
* Competitive Compensation – the starting salary for this position will be commensurate with qualifications and experience.
* Medical, dental, and vision insurance.
* Short-term disability insurance.
* 401K with Company Match."
